File:Eli Pariser Beware online "filter bubbles" Inspiring Informative Ideas

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http://www.healthandsuperfoods.com/ Carolyn Porco: flies us to Saturn: TED Talk: Inspiring: Informative: Ideas

As web companies strive to tailor their services (including news and search results) to our personal tastes, there's a dangerous unintended consequence: We get trapped in a "filter bubble" and don't get exposed to information that could challenge or broaden our worldview. Eli Pariser argues powerfully that this will ultimately prove to be bad for us and bad for democracy.

Pioneering online organizer Eli Pariser is the author of "The Filter Bubble," about how personalized search might be narrowing our worldview.

http://www.ted.com TED shares the best ideas from the TED Conference with the world for free, licensed under Creative Commons.